Over 10 million news articles are published each month worldwide, but only 0.2% are relevant to your business.
Sources:
- https://arxiv.org/abs/2305.13769: identifies 140 million articles across 183 countries over a year
- Relevance ratio is based on our internal data of how many mentions enterprise clients track
ReadPartner monitors both news and social media, analyzing millions of posts and articles to identify keyword mentions that directly impact your business while filtering all the irrelevant information out.
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Frequently asked questions
How does keyword monitoring help my business?
Keyword monitoring allows you to track specific terms across news and social media, so you see only the content that matters: competitors’ actions, customer sentiment, industry trends, or regulatory action. It eliminates the need to wade through millions of posts and articles and makes sure you do not miss relevant information.
How quickly will I see relevant mentions?
Mentions are surfaced in near real time. As soon as articles or posts mentioning your keywords appear, ReadPartner identifies them and brings them to your feed.
What insights can keyword analytics provide?
ReadPartner’s keyword analytics tools allow you to identify favorable timing for product launches, adjust marketing or PR strategies, manage crises, and improve customer experience through the analysis of competitor data, narrative shifts, journalist activity, and customer reactions.
How can keyword monitoring improve business decision-making?
Keyword monitoring surfaces relevant mentions in near real time, providing you with timely data on market shifts, competitor moves, and customer sentiment. This allows decision-makers to be better informed and base their decisions on reliable evidence.



